Skincare Guides

Simple, honest guides to Dead Sea mud, masks and weekly routines for skin in the UAE heat.
XENA Dead Sea Mud Mask jar on salt crystals by the Dead Sea at golden hour

How Often Should You Use a Mud Mask?
How often to use a mud mask for your skin type, how long to leave it on, and the signs you're overdoing it. Read more...
XENA Dead Sea Mud Mask 250 ml jar nestled among Dead Sea salt crystals

Dead Sea Mud vs. Charcoal vs. Clay Masks: What's the Difference?
Mud, charcoal and clay masks all promise a deep clean, but they work in different ways. Here's how they compare and which one suits your skin. Read more...
XENA Dead Sea Mud Mask jar on dark rock and salt crystals

A Weekly Skincare Reset for Men in the UAE Heat
Heat, humidity, sweat and daily shaving: UAE life is tough on men's skin. Here's a simple 20-minute weekly reset that actually fits into your routine. Read more...